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Privacy Policy

At HAKU, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard your data.

Last updated: January 14, 2025

1

Information We Collect

Personal Information

When you create an account or make a purchase, we collect:

  • Full name and contact information (email, phone number)
  • Shipping and billing addresses
  • Payment information (processed securely through our payment partners)
  • Account credentials (username and encrypted password)
  • Order history and preferences

Automatically Collected Information

When you visit our website, we automatically collect:

  • IP address and browser type
  • Device information and operating system
  • Pages visited and time spent on our site
  • Referring website or application
  • Location data (with your consent)

Information from Third Parties

We may receive information from payment processors, shipping partners, and social media platforms if you choose to connect your accounts.

2

How We Use Your Information

We use your personal information to:

Order Processing

Process and fulfill your orders, communicate about your purchases, and provide customer support.

Account Management

Create and manage your account, save preferences, and track order history.

Marketing Communications

Send newsletters, promotions, and updates (with your consent, which you can withdraw anytime).

Service Improvement

Analyze usage patterns to improve our website, products, and customer experience.

Fraud Prevention

Detect and prevent fraudulent transactions and protect account security.

Legal Compliance

Comply with legal obligations, resolve disputes, and enforce our policies.

3

Data Sharing and Disclosure

We do not sell your personal information. We may share your data with:

Service Providers

Trusted third parties who assist us with:

  • Payment processing (Midtrans and bank partners)
  • Shipping and logistics (trusted courier partners)
  • Email communications and marketing platforms
  • Website hosting and analytics

Legal Requirements

When required by law, court order, or to protect our rights and safety.

Business Transfers

In connection with a merger, acquisition, or sale of assets, your information may be transferred to the new entity.

4

Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience:

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Essential Cookies

Required for website functionality, shopping cart, and checkout processes.

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Analytics Cookies

Help us understand how visitors use our site to improve performance and user experience.

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Marketing Cookies

Track your preferences and enable personalized advertising (with your consent).

You can manage cookie preferences through your browser settings. Note that disabling cookies may affect website functionality.

Cookie Consent

When you first visit our website, you will see a cookie consent banner. By clicking "Accept All Cookies", you consent to our use of all cookies as described above. This consent is stored for one year.

5

Data Security

We implement industry-standard security measures to protect your personal information:

  • SSL/TLS encryption for all data transmission
  • Secure payment processing through certified partners
  • Regular security audits and vulnerability assessments
  • Restricted access to personal data on a need-to-know basis
  • Employee training on data protection and privacy

Please note: While we strive to protect your information, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security but continuously work to enhance our safeguards.

6

Your Privacy Rights

You have the following rights regarding your personal information:

Access & Portability

Request a copy of your personal data in a structured, machine-readable format.

Correction

Update or correct inaccurate information in your account settings.

Deletion

Request deletion of your personal data, subject to legal and contractual obligations. To request account deletion, please contact us at hello@hakuidn.com with subject "DELETE_ACCOUNT_REQUEST" or via WhatsApp at +62 855-4520-0147.

Change Contact Information

To change your registered email or phone number, please contact us at hello@hakuidn.com with subject "CHANGE_CONTACT_REQUEST" or via WhatsApp at +62 855-4520-0147.

Opt-Out

Unsubscribe from marketing emails using the link in our communications or by contacting us.

Object to Processing

Object to certain types of data processing, such as direct marketing.

To exercise these rights, please contact us at hello@hakuidn.com. We will respond within 30 days.

7

Children's Privacy

Our website and services are not intended for children under 13 years of age. We do not knowingly collect personal information from children.

If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately so we can delete such data.

8

Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us:

HAKU Indonesia

Email: hello@hakuidn.com

Address: Tangerang, Banten, Indonesia

Policy Updates

We may update this Privacy Policy from time to time. We will notify you of significant changes via email or prominent notice on our website. Your continued use of our services after changes constitutes acceptance of the updated policy.